Sports Performance Mind Coaching for Athletes, Coaches & Teams
Unlock your potential and transform performance—beyond limitations, pressure, and overthinking. Supporting athletes, coaches, and teams online and in person, wherever you are in the world.
PlayFreely® offers sports performance coaching for athletes, coaches, and teams worldwide—an empowering alternative to traditional sports psychology that unlocks clarity, confidence, and optimal performance. Move beyond doubt, insecurity, and burnout with mental performance coaching that builds athlete wellbeing, resilience in sport and life, and lasting freedom to perform at your best.
Whether you’re a world-class athlete chasing flow, a coach longing to uplift your team, a parent navigating your child’s journey, or a high achiever stuck in performance cycles—you’re in the right place.

Is Your Mind Getting in the Way of Your Enjoyment and Results?
…then sports performance coaching can help you find clarity of mind and overcome those challenges.

PlayFreely®
The Spiritual Key to Athletic Excellence
What if excellence in sport and life didn’t come from striving, but from aligning with a deeper intelligence?
In PlayFreely®, former international coach Denise Holland reveals a groundbreaking approach to performance—one that transcends strategy, mindset, and technique. Drawing on over thirty years of experience in elite sport, including her role as national coach for Scotland netball, she shares seven powerful discoveries that transform how we relate to coaching, identity, expectations, pressure, cohesion, confidence, and consistency.