On Monday, 6th October, Denise Holland celebrated the official launch of her new book, PlayFreely® – The Spiritual Key to Athletic Excellence, with an online gathering of athletes, coaches, friends, and colleagues from around the world. Guests joined Denise for an evening of connection, inspiration, and live readings from the book, raising a glass together to mark this milestone moment.
Why this book, why now?
After years of working as an international athlete and coach, Denise recognised that traditional sport psychology — with its focus on techniques to control or manage the mind — often left athletes stuck in cycles of pressure, self-doubt, and burnout.
What truly transforms performance, she saw, is an understanding of the deeper intelligence behind human potential — the innate clarity, creativity, and resilience that’s already within us.
This realisation inspired Denise to create PlayFreely®: an approach that helps athletes and coaches reconnect with their natural capacity to perform in flow, free from the weight of overthinking and expectation.
About the book
In PlayFreely® – The Spiritual Key to Athletic Excellence, Denise shares her journey from elite netball to international coaching, alongside stories of athletes, parents, and professionals who’ve discovered new freedom and fulfilment through this understanding.
Readers will explore how to:
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Overcome performance anxiety and self-doubt
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Build resilience under pressure
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Improve focus and confidence
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Reconnect with the joy of playing freely
Get your copy
The book is now available worldwide on Amazon: http://bit.ly/4pPkzPV
With PlayFreely®, Denise invites you to discover the clarity, confidence, and flow that are already yours — not through effort, but through insight.


